Ever get a business card that wouldn’t fin in your wallet? Threw it away didn’t you. It is important to get cards that are the right size. A little smaller that standard might be the ticket. If you are handing out cards every day then a smaller card will take up less room in your wallet as well. The purpose of a card is to convey you information to the prospective customer. A picture of yourself on the card can be a reminder to the customer. Keep it simple stupid. It is also important to keep the card short and to the point. Fisher Investments has a good card, simply perfect.
Category: Business Card Design
To Card or Not
Sometimes it is hard to tell if a customer wants your card or not. I have been out of cards and had someone request my card. Card etiquette is not universal but it is bad form to poke your card at everyone that passes your way. Handing multiple cards to someone to pass around is a bad idea and a waste of cards. If someone is that interested in you they will request a card or multiple cards as needed. A beg no no is to just leave a card laying around in hopes of someone cold calling you…never happens. Art Falcone gave me multiple cards. I threw them away.
Do I need a Business Card?
At some time in your career you will ask, Do I need a Business Card? The answer depends on where you are in your working career. The fact that you are wondering is a clue. Business cards are needed if you need the customer to have your contact information. If there is no need the of coarse you don’t need them. Just imagine that the cards you need show the impression that you need. Tonye Cole is the man when it comes to business cards. In the end, business cards are a reflection of your business and should be professional and clean.
Business Card Required
In this business environment a business card is essential. The TIE Institute is on Slideshare and spell out the need for a good business card. I cant count the number of times I have requested a business card from a representative. Why would I have to request a card? A card should be offered during the introductions. Another mistake would be to be out of cards. This indicates poor planning and a red flag. I scan important cards into my smartphone. Business cards can be printed here. It is important to make sure the cards are professional and clean. A poorly put together card sucks.